Homepage in a website is considered as a waterfront when you
entering a beautiful house. It’s really important for a website. If don’t have
it, people don’t know where they want to go next, or what this site is about,
or searching what they want to find. Therefore, a well worked homepage have to
have these basic elements: site identity, mission, search, teasing, updated
content, deals, shortcuts, and registration. With these elements, the homepage
will appeal its content in hierarchy to the viewers to visits the homepage and
the lower-level pages. There are must-have element in a homepage is a
prominent, clear, informative tagline which following its logo, welcome blurb describes
the mission statement, the smart subsection navigation. A tagline could not be
used for the well-known companies like ebay, amazon, cnn because most of people
knew what its mission is. Besides, homepage need to be unique so that the user
will not get confuse when they go to other lower-level pages. For example, if
your site homepage navigation is horizontal, so the lower-level page navigation
needs to be consistent exactly in the place, orientation, colors, and functions.
Therefore, viewers will easily use the navigation without thinking that they
are really in the same site or a pop-up site.
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